Life in General

Stuff I Like: Under Consideration’s ‘Brand New’ Blog

I’ve grown up to become quite a design junkie. I know there’s things I think about on a regular basis that probably don’t even cross most minds. Brand New (not the band) is probably a good example of that. I came across this blog a year or two ago and it rests comfortably at the top of my rss reader (figuratively speaking). At the end of the day, you find nice little tidbits of information that escape most people, like who is responsible for fiascoes like the Pepsi redesign.
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